This was an amazing opportunity to totally redesign the SwimWays tradeshow booth from the ground up. I held a few meetings to gather input from the key decision-makers at SwimWays before starting to sketch out what that might look at and take it back to the decision-makers and get their approval. Once everyone had signed off on the design I partnered with a tradeshow and display company to build out and create the final tradeshow display design.
(click the picture for more images.)